Winchester made a LOT of that ammo, I still run across it on a regular basis. As to prices I've seen people asking anywhere from 25 a box on up to 60 or even 70 a box. Now when it comes to actually selling.....the most I've seen one go for was 40 and that was an extremely nice box (and a beginner cartridge collector). Usually anything over 30 bucks doesn't move, I carried 3 boxes of it around the show circuit for a year and didn't sell them till I lowered the price to 30/box. There just aren't enough people out there who want it to count on getting top dollar out of the John Wayne boxes.